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Technical SEO Audit

We hunt down hidden glitches that keep Google from reading your site, then fix them. Think of it as a mechanic putting your car on a lift to spot the problems you can't see from the driver's seat.

Starting at
$1,197
Nationwide
U.S. coverage + 5 countries
5.0★
112+ reviews
29
Years in business
600+
Sites built & hosted
A+
BBB accredited

The Challenge

Ann Arbor websites invest heavily in content creation but fail to rank because hidden technical errors prevent Google from accessing or understanding pages.

Our Solution

AppWT audits your entire site architecture and provides prioritized fixes. We eliminate technical barriers so search engines can properly crawl and rank your content.

About Our Technical SEO Audit Services

Technical SEO problems hide websites from search engines despite quality content. AppWT conducts comprehensive audits examining crawlability, indexation, site architecture, and Core Web Vitals. We identify broken links, duplicate content, redirect chains, XML sitemap errors, and mobile usability issues. Our reports prioritize fixes by impact using data from Google Search Console, Screaming Frog, and proprietary analysis tools. Every audit includes canonical tag verification, structured data validation, and pagination handling. Grand Rapids businesses discover why competitors outrank them when our audits reveal fixable technical barriers blocking 40-60% of pages from search results.

What's Included

✓ Crawl of the full site rather than a sample
✓ Indexation checked against what is actually indexed
✓ Canonical, redirect and status code issues identified
✓ Structured data validated on served pages
✓ Core Web Vitals measured from field data where available
✓ Findings prioritised by impact, with reproduction steps

Technical Details

Screaming Frog, Ahrefs, Google Search Console data analysis, Core Web Vitals measurement, schema validation, mobile-first indexing assessment, server log analysis.
Industry Insight

Ship Before Perfect

Stop scheduling meetings to discuss ideas. Build the rough draft with your tools in 20 minutes. Show it to people. Let them react to something real. The meeting takes longer than the thing. Build first, align second.

-- Entrepreneurship

Explore the AppWT Network

Related services and resources from our family of sites

Michigan AIVO AI Visibility Optimization Michigan GEO Generative Engine Optimization Michigan Marketer Marketing resources AppWT Academy Online courses AppWT Analytics Privacy-first analytics
Service Area

Technical SEO Audit Across Metro Detroit & Beyond

Our headquarters sits at Five Mile and Farmington in Livonia. We have served Michigan businesses since 1997 — 29+ years from one home base, now serving clients nationwide across the United States and in five more countries.

Livonia Home Base

Crawl the whole site, not a sample. Audits run from Livonia compare what is crawlable against what is genuinely indexed, because the gap between those two is where the problems live.

Wayne County Corridor

Field data over lab scores. Core Web Vitals for Westland, Garden City, Plymouth, Canton and Dearborn sites are read from real visits where available, not from a single throttled test.

Oakland County

Canonicals, redirects and status codes get traced individually for Farmington Hills, Novi, Southfield, Birmingham and Troy sites, since a chain that resolves still leaks authority at every hop.

Beyond Metro Detroit

Unconfirmed stays unconfirmed. Findings for Flint, Ann Arbor, Lansing, Grand Rapids and 21-state clients carry reproduction steps, and anything unproven is labelled rather than asserted.

Not in Metro Detroit? We work remotely with clients nationwide. Reach out for a free consult.

Frequently Asked Questions

Quick answers about our technical seo audit services.

We hunt down hidden glitches that keep Google from reading your site, then fix them. Think of it as a mechanic putting your car on a lift to spot the problems you can't see from the driver's seat.

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Ready to Get Started?

Let's discuss how our Technical SEO Audit services can help your business grow. Free consultation, no obligation.

Same-Day Response No Contracts Required Transparent Pricing

AppWT Web & AI Solutions — Under Promise, Over Deliver since 1997.